Product Marketing Intern

Your work days are brighter here.

We’re obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join, you’ll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in integrity, empathy, and shared enthusiasm. We’re in this together, tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you’ll do meaningful work with Workmates who’ve got your back. In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul. So, if you want to inspire a brighter work day for everyone, including yourself, you’ve found a match in Workday, and we hope to be a match for you too.

About the Team

Are you passionate about the story behind technology and how it solves real-world business problems? As a Product Marketing Intern, you'll get a unique, bird's-eye view of how Workday connects with its most strategic customers. You will play a key role in supporting our go-to-market strategy across three critical buying centers: the office of the CIO (oCIO), the office of the CHRO (oCHRO), and our core Workday Platform technology. This role offers an incredible opportunity to learn how to craft compelling narratives for different audiences and contribute to programs that drive the success of our entire product portfolio.

About the Role

What You'll Do (Responsibilities)

• Go-to-Market Support: Assist Product Marketing Managers in planning and executing launch activities for new features and products across our HR, IT, and Platform solutions.

• Persona-Based Messaging: Help develop and refine messaging tailored to the specific needs and challenges buying committees.

• Competitive & Market Intelligence: Conduct research on market trends and the competitive landscape to help position Workday's unique value proposition for different buyers.

• Sales Enablement Content: Contribute to the creation of impactful sales tools, such as presentation decks, battle cards, and solution briefs, that empower our sales teams to effectively communicate with diverse stakeholders.

• Cross-Functional Collaboration: Work closely with product managers, campaign marketers, and sales teams to ensure alignment and support integrated marketing efforts.

What You'll Gain

• Broad Exposure: Gain invaluable experience marketing to multiple, high-level executive audiences (CIO and CHRO).

• Strategic Impact: Contribute to projects that directly influence how Workday's core platform and applications are perceived in the market.

• Mentorship: Learn from a team of experienced and supportive product marketing professionals in a world-class organization.

• Career Foundation: Build a strong foundation in product marketing, go-to-market strategy, and cross-functional collaboration at an industry leader.
   

Workday Internship Program

Ready for your career to shine? At Workday, we believe that the next generation of talent is essential to our success, which is why we seek hard-working students with open minds, new perspectives and bright ideas to join our Intern & Co-Op Program. During the 12-week internship experience, you’ll make an impact at Workday by engaging in meaningful work, all the while forging professional connections, and strengthening your skills in an encouraging environment. Plus, you’ll be encouraged to bring your brightest self to work with coaching and mentorship, connection events and exposure to Workday’s stellar culture while living our Core Values.

Let’s make work days brighter. Apply today to start your career as a member of the Workday Intern & Co-Op Program! 

#LI-DNI

About You

Basic Qualifications

• Currently enrolled in a Bachelor’s degree program with an anticipated graduation date no earlier than December 2026

• You can commit to a full-time internship program for 12-weeks during the summer of 2026 and will return to university studies after the conclusion of the internship

• You are pursuing a major in Marketing, Business, or related field

• Exceptional written and verbal communication skills; you excel at simplifying complex concepts into clear, compelling stories.

• Strong analytical and research abilities with a natural curiosity and a desire to understand customer needs.

• Prior internship, coursework, or relevant project experience

Other Qualifications

• A proactive and collaborative spirit; you're a self-starter who thrives in a team-oriented environment.

• Excellent organizational skills with the ability to manage multiple projects simultaneously.

• Bonus Points: A genuine interest in enterprise SaaS, cloud technology, and B2B marketing. 

Workday is proud of its diverse workforce but does not sponsor employment visas or consider individuals on time-limited visas that will require sponsorship now or in the future for these positions.

Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below.  Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please click here.

Primary Location: USA.CA.PleasantonPrimary Location Base Pay Range: $47,500 USD - $154,500 USDAdditional US Location(s) Base Pay Range: $40,100 USD - $154,500 USD

Our Approach to Flexible Work
 

With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.

Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.

Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!

At Workday, we value our candidates’ privacy and data security.  Workday will never ask candidates to apply to jobs through websites that are not Workday Careers. 

Please be aware of sites that may ask for you to input your data in connection with a job posting that appears to be from Workday but is not.

In addition, Workday will never ask candidates to pay a recruiting fee, or pay for consulting or coaching services, in order to apply for a job at Workday.