Digital Specialist - Internship

Digital Planning

Posted on 10/3/2025

IPG Mediabrands

IPG Mediabrands

No salary listed

Milan, Metropolitan City of Milan, Italy

In Person

Position Summary

The successful candidate will become a part of Digital Planning team inside a business unit in one of our teams. He/she will be in charge of producing effective online media plans, based on media objectives and given a specific budget. The candidate will follow the process starting from competitive analysis, through selection of channels, optimization of scheduling to uploading on administration tools and post analysis.

Key Responsibilities

  • Best-in-class media planning and buying
  • Manage the day-to-day implementation and optimization of campaign activities
  • Deliver competitive report and analyze campaigns results
  • Buying support
  • Coordination with creative agencies for adv materials

Desired Skills & Experience

  • Good understanding of media tools (eg. netbox, audiweb, ADreport) and digital platform (eg. IAS, DV360, DV)
  • Accuracy, precision, attention to details and meet deadlines
  • 2 years related experience in Media Planning are appreciated
  • Languages: fluent Italian and English
  • Team working, problem solving, proactive, ownership, curiosity and open mind approach.
  • Ability to multi-task, work successfully with teams