Direct Marketing Intern
Posted on 11/10/2025

Root Insurance
Compensation Overview
$20 - $25/hr
Remote in USA
Remote
Root was founded on the belief that car insurance is broken, and we set out to change it. We’re harnessing the power of technology to revolutionize this archaic, complicated industry. Using machine learning and mobile telematic platforms, we’ve built one of the most innovative insurtech companies in the world.
The Opportunity
We believe that a modern insurance company succeeds by building strong partnerships with independent agents. At Root, we are committed to equipping agents with the right tools, resources, and marketing support to help them succeed while growing our business together.
Root’s 11-week Direct Marketing Internship offers the chance to work on meaningful projects that support the marketing efforts of our Independent Agent (IA) channel. You will gain hands-on experience developing campaigns, creating content, supporting product launches, and helping agents better engage with customers.
Hourly Pay: $20-25/hr
Internship Dates: June 2026 - August 2026
Please Note: We are unable to do OPT and CPT work authorizations
Root is a “work where it works best” company. This means we will support you working in whatever location that works best for you across the US.
How You Will Make an Impact
- Assist the IA Marketing team with projects that drive agent engagement and awareness of Root products.
- Partner with Creative Services to develop marketing materials (presentations, one-pagers, social graphics, and email templates) tailored to independent agents, including drafting and submitting creative briefs to guide the work.
- Support campaign execution for product launches, including gathering assets, testing tools, and coordinating with vendors.
- Conduct market and competitor research to provide insights that inform strategy.
- Track campaign performance, analyze results, and summarize insights.
- Collaborate with internal stakeholders to ensure messaging and branding are consistent across agent-facing content.
- Provide project support through research, organization, and administrative tasks as needed.
What You Will Need to Succeed
- Currently pursuing a Bachelor’s degree in Marketing, Business, Communications, or related fields (senior or rising senior), or a 1st-year Master’s in a related field. Anticipated graduation date between late 2026 or early 2027, preferred.
- Strong written and verbal communication skills with keen attention to detail.
- Proficiency in Google Suite (Docs, Slides, Sheets); experience with design or marketing tools is a plus.
- Interest in insurance, financial services, or distribution marketing.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Collaborative mindset, curiosity, and eagerness to learn.
As part of Root's interview process, we kindly ask that all candidates be on camera for virtual interviews. This helps us create a more personal and engaging experience for both you and our interviewers. Being on camera is a standard requirement for our process and part of how we assess fit and communication style, so we do require it to move forward with any applicant's candidacy. If you have any concerns, feel free to let us know once you are contacted. We’re happy to talk it through.
Please see our Privacy Notice available HERE for more information on how we process your personal data.
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