2026 Summer Product Marketing Internship

Your Role

The Product Marketing Intern will support the Product Marketing team in bringing innovative health plans to market. You’ll gain hands-on experience working across product, marketing, and sales functions to help shape how we position and launch products that deliver value to members and employers. The Product Marketing Intern will report to the Product Marketing Manager, Principal. This role is ideal for a student interested in healthcare, strategy, and marketing who wants to learn how data, insights, and storytelling come together to drive growth.

Your Knowledge and Experience

• Currently pursuing undergraduate or graduate degree in marketing, business, health care or related field

• Must reside in the state of California for the duration of the internship

• Requires at least 1 year of related professional experience, project, or coursework

• Knowledge of healthcare ecosystem; health plan and payer economics strongly preferred

Pay

$25.00 per hour for Undergraduate

$30.00 per hour for Graduate

About Our Internships

Our paid internship program is thoughtfully curated to provide students experience and exposure to the health professional industry. Interns will be given the opportunity to get hands-on experience with real work projects, build meaningful relationship and connections within the organization, and experience our mission and enterprise goals through our program curriculum centered on our leadership model (Personal, People, Thought, and Results Leadership). To see more about our internship program, check out this video. 

Our Summer 2026 Internship is June 8th or June 15th through August 14th, 2026. 

Application Process and Timeline:

• Now: Actively accepting applications
• November: If you meet the requirements, you will receive an invitation to complete Pre-Recorded Video Interview
• November - January: 2nd round interviews & offers extended

As an intern at Blue Shield of California, you will:

• Participate in impactful projects during a 10-week internship program
• Undertake a 10-week curriculum designed to familiarize interns with BSC, leadership development, exposure to the healthcare industry, and more
• Be invited to participate in BSC employee events and networking opportunities such as Employee Resource Groups, employee volunteer activities, and more

Your Work

In this role, you will:

• Contribute to product marketing strategy and execution across multiple initiatives

• Support development of go-to-market plans, messaging, and enablement materials

• Assist with market research, competitor analysis, and synthesis of insights into actionable recommendations

• Help manage project plans, timelines and deliverables to keep cross-functional initiatives on track

• Partner with cross-functional teams including Product Strategy, Sales, Brand, and Digital to coordinate deliverables and timelines

• Support team projects such as internal communications, launch readiness, and creative reviews

What you’ll gain:

• Experience applying marketing strategy in a highly regulated, mission-driven healthcare organization

• Exposure to how new products are developed, named, and launched in market

• Skill-building in project management, storytelling, and stakeholder collaboration

• Mentorship and networking across Product, Marketing, and Leadership teams