Performance Marketing – Intern/Co-op
Posted on 9/15/2025

Definity Financial
No salary listed
Toronto, ON, Canada
In Person
Work term: Winter 2026
Work term length: 4-months
From classroom to co-op to career, every step of your journey has an impact on your future. That’s why it makes sense to choose a co-op placement with a company that offers truly rewarding work and real-life experience. At Definity®, your contributions, creativity, and energy will be put to good use, and you’ll get to be involved with initiatives that support our strategic goals and use your skills in a supportive team environment.
If you’re looking for a company that takes care of its people — full time, part time, and co-ops alike — and has a track record of doing big things, get ready to love it here.
What You’ll Work On
You won’t be making coffee runs, you’ll be part of the team:
- Helping run live marketing campaigns across Google, social media, and programmatic channels
- Supporting media planning by gathering data, reviewing past performance, and helping shape recommendations for future campaigns
- Checking performance dashboards and calling out wins or issues
- Supporting A/B tests to see what works and what doesn’t
- Doing research on trends, competitors, and new marketing channels
- Reviewing ads and creative to make sure everything looks right before launch
- Pitching in on presentations, trackers, and team projects
What You’ll Learn
This is your chance to test-drive a career in marketing. You’ll learn:
- How a marketing team spends and optimizes multi-million-dollar budgets
- How media plans are built and adjusted based on performance and insights
- How to measure success with metrics like cost-per-quote, customer acquisition cost, and ROI
- How tools like Google Ads, GA4, and Looker dashboards actually get used day-to-day
- How marketing, analytics, and brand teams work together to make campaigns happen
What We’re Looking For
- You’re in a co-op program for Marketing, Business, Data Analytics, or something similar
- You’re curious about digital marketing and love working with data
- You’re organized, detail-oriented, and good with numbers
- You know your way around Excel/Google Sheets (bonus if you’ve played with dashboards)
- Most importantly, you’re eager to learn and not afraid to ask questions
Did you know?
- We care about our co-ops: Definity’s co-op students are considered the best pipeline of talent for our full-time, permanent positions.
- We care about students: Definity distributes $85,000 in scholarships to students across Canada each year.
- We care about our community: Definity donates more than $1 million every year to causes that drive true change in the neighbourhoods in which we live and work.
What can Definity offer you?
- Meaningful work forwarding our purpose of building a better world by helping our clients and communities adapt and thrive in their hardest times of need.
- Culture of accountability, empowerment, and collaboration.
- Opportunities to support personal and professional growth through real-life experience and unique learning opportunities.
- Opportunity to join our employee groups - focused on women's empowerment, LGBTQ+, anti-racism and cultural equity, and environmental activism
- Determined to create positive change for our environment, our people, and our communities, now and in the future. Check our ESG work!

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