Direct to Consumer Marketing Intern

About Signify

Through bold discovery and cutting-edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we're breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond.

At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career.

Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world. You light the way. 

More about the role

This is an exciting job opportunity for you to light the way as a Direct-to-Consumer Digital Marketing Intern in Bridgewater, NJwith Signify. 

• Support the development and execution of our new TikTok Shop initiative, with the objective of establishing a strong presence and driving measurable engagement and sales through social commerce channels.

• Assisting with the setup, launch, and ongoing management of our TikTok Shop platform.

• Conducting research on trending products, creators, and content formats to inform social commerce strategy.

• Collaborating with internal teams (Creative, Paid Media, and eCommerce) to produce shoppable video content and promotional campaigns.

• Monitoring performance metrics, preparing analytical reports, and providing data-driven recommendations for optimization.

More about you

While we value and appreciate all applicants, we believe that the following experience and skills will be needed to shine brightly in this job opening:

• Currently pursuing a bachelor’s or master's degree in Marketing, Communications, Business, Digital Media, or a related field

• Strong understanding of social media platforms — particularly TikTok, with familiarity in trends, content formats, and engagement best practices.

• Analytical mindset with the ability to interpret data and provide actionable insights.

• Proficiency with Microsoft Office Suite and basic familiarity with social analytics tools (e.g., TikTok Analytics, Sprout Social, Later, or similar).

• Creative, proactive, and detail-oriented with a passion for emerging social media trends.

 *Must be legally authorized to work in the United States without current or future company sponsorship needs.

Everything we’ll do for you

You can grow a lasting career here. We’ll encourage you, support you, and challenge you. We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way. We’ll listen to you too, because we see and value every one of our 30,000+ people.

We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas. With a global workforce representing 99 nationalities, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.

This internship could lead to an at will full-time role in Signify. 

Pay Rate: $23 - $30 per hour (based on year of study)

Benefits Overview: Company subsidized benefits plan offerings that includes Medical and a Health Savings Account.

Come join us, and together we can light the way.